How To Generate Organic Traffic?
To generate quality organic traffic you need to diversify.
Because only then will you have options if one of your traffic sources (or even two) has some kind of problem or restriction that you can not control.
On second thought, no one wants to lose their visitors from one moment to another, right?
Many people ask me about How To Generate Organic Traffic and, because there is no single answer to that question, there has been a willingness to write about how to generate consistent, quality traffic to your site.
If you would like to know How To Generate Organic Traffic and increase more traffic for your business, you are on the right place.
In this article we will see in detail the following topics:
Do you know those visitors coming to your site through searches performed on mechanisms like Google? This is called organic traffic.
Organic traffic is the best of all types of traffic, some even say it’s even free, but I disagree, because the time and effort to get there are great!.
Also, according to Wikipedia’s user profile information, users tend to click on organic results first, and if they do not find what they are looking for then only access paid (sponsored) links.
1- Knowing Your Public
You need to know who is your audience to direct your efforts and correctly target who you intend to reach with your communication.
This will influence the definition of your keywords, the production of your informational content and sales as well as the actions of any marketing plan.
Conduct surveys, ask questions, and whatever else is within your reach to fully understand who your customers are and what they want.
To discover opportunities and enhance this knowledge of your audience, it is critical to conduct a keyword research and find the best expressions and phrases that are related to your audience and your business.
The search tools scour the internet for the best content for your users, who are ordinary people like you and me who surf the internet looking for information on the most diverse subjects.
In step # 3 we’ll talk more about search optimization, but now let’s focus on your audience.
Everything revolves around which terms are most sought after, or rather say: keywords. For it is from them that the whole process begins.
So the importance of doing a good keyword research before starting a business, creating a product or producing an article.
We use the following tools to identify the volume of searches and whether it really pays to work with certain keywords:
Google keyword tool that shows an estimate of the monthly search volume of each search term.
2 – Delivering Quality Content
Attraction marketing or inbound marketing has come to modify the traditional way of selling.
In this new style of marketing content production is the main factor in generating value and customer loyalty.
Solving Problems by Delivering Solutions
Find out what your audience’s problems are, put yourself in the place of your persona (see here how to create a persona for your business) and ask the right questions to understand the needs of your potential customers.
After this survey, the time has come to produce outstanding content and help clients solve their problems by providing useful information.
3 – Optimizing Content for Search Engines
The basic premises of relevant content are quality and originality.
And this is also good for the work of optimizing websites and articles and get more organic traffic.
I wrote another article that brings some tips on how optimizing articles in wordpress and generate more traffic, feel free to study later this great article.
Let’s see what are the best actions in practice that are sure to ensure your content is found:
Best SEO Practices
- Your link (URL) nomenclature should be friendly
- Give due importance to each level of information (H1, H2 …)
- Share images inside the content
- Use bold to highlight your keyword
Title (HELP IN RANKING) And Description Convert!
The title is essential for a good rankings, it is for him that primarily the Google algorithm seeks to choose and then list the results of a search.
If the title rankings, the description comes just below to convert the user click, it is that text that has the power of convincing while showing more deep what the user will find after the click.
4 – Increasing the Range
There is no point having all that work to get here and not strive to promote your product and increase the scope of its publication.
GOOGLE +, FACEBOOK, TWITTER …
Create 7 social-posts to share your article on social networks, abuse the variations in title, short statements or statistics contained in the article.
These short texts should be published within 2 weeks of publication.
Another tip to Generate Organic Traffic is, if readers are enjoying your article, it is worth keeping a consistency in the promotion for a few weeks even more so that it has to intersperse with new articles, invest in quality links, nothing is better than be mencioned by Cristiano Ronaldo for example.
The videos are gaining prominence and relevance on the internet, even because a multimedia message passes with much more details and realism any type of content.
That’s why YouTube (Google) and Facebook are giving prominence to publications that have video.
Just watch your facebook feed and check it out.
We should follow this trend to improve and Generate Organic Traffic and, where possible, benefit from it as much as we can.
Dinis Guarda is an author, academic, influencer, serial entrepreneur, and leader in 4IR, AI, Fintech, digital transformation, and Blockchain. Dinis has created various companies such as Ztudium tech platform; founder of global digital platform directory openbusinesscouncil.org; digital transformation platform to empower, guide and index cities citiesabc.com and fashion technology platform fashionabc.org. He is also the publisher of intelligenthq.com, hedgethink.com and tradersdna.com. He has been working with the likes of UN / UNITAR, UNESCO, European Space Agency, Davos WEF, Philips, Saxo Bank, Mastercard, Barclays, and governments all over the world.
With over two decades of experience in international business, C-level positions, and digital transformation, Dinis has worked with new tech, cryptocurrencies, driven ICOs, regulation, compliance, and legal international processes, and has created a bank, and been involved in the inception of some of the top 100 digital currencies.
He creates and helps build ventures focused on global growth, 360 digital strategies, sustainable innovation, Blockchain, Fintech, AI and new emerging business models such as ICOs / tokenomics.
Dinis is the founder/CEO of ztudium that manages blocksdna / lifesdna. These products and platforms offer multiple AI P2P, fintech, blockchain, search engine and PaaS solutions in consumer wellness healthcare and life style with a global team of experts and universities.
He is the founder of coinsdna a new swiss regulated, Swiss based, institutional grade token and cryptocurrencies blockchain exchange. He is founder of DragonBloc a blockchain, AI, Fintech fund and co-founder of Freedomee project.
Dinis is the author of various books. He has published different books such “4IR AI Blockchain Fintech IoT Reinventing a Nation”, “How Businesses and Governments can Prosper with Fintech, Blockchain and AI?”, also the bigger case study and book (400 pages) “Blockchain, AI and Crypto Economics – The Next Tsunami?” last the “Tokenomics and ICOs – How to be good at the new digital world of finance / Crypto” was launched in 2018.
Some of the companies Dinis created or has been involved have reached over 1 USD billions in valuation. Dinis has advised and was responsible for some top financial organisations, 100 cryptocurrencies worldwide and Fortune 500 companies.
Dinis is involved as a strategist, board member and advisor with the payments, lifestyle, blockchain reward community app Glance technologies, for whom he built the blockchain messaging / payment / loyalty software Blockimpact, the seminal Hyperloop Transportations project, Kora, and blockchain cybersecurity Privus.
He is listed in various global fintech, blockchain, AI, social media industry top lists as an influencer in position top 10/20 within 100 rankings: such as Top People In Blockchain | Cointelegraph https://top.cointelegraph.com/ and https://cryptoweekly.co/100/ .
Between 2014 and 2015 he was involved in creating a fabbanking.com a digital bank between Asia and Africa as Chief Commercial Officer and Marketing Officer responsible for all legal, tech and business development. Between 2009 and 2010 he was the founder of one of the world first fintech, social trading platforms tradingfloor.com for Saxo Bank.
He is a shareholder of the fintech social money transfer app Moneymailme and math edutech gamification children’s app Gozoa.
He has been a lecturer at Copenhagen Business School, Groupe INSEEC/Monaco University and other leading world universities.