Skip to content
Kajabi
All-in-one platform for experts and educators to sell online courses, coaching, communities, memberships and newsletters, with built-in payments and AI tools.
What Kajabi does
Kajabi gives knowledge businesses a website, checkout and the tools to deliver courses, coaching, communities, podcasts and email from one account. It charges a monthly subscription and says it takes no revenue share, with card processing fees on top. Recent plans add an AI assistant called Kajabi Cofounder and an MCP connector to outside AI tools.
ForCreatorsSmall businesses
Products
- Courses, coaching and communitiesBuild and sell digital learning products and paid communities.
- Kajabi PaymentsBuilt-in checkout and card processing.
- Kajabi CofounderAI partner for building and running the business, included on all plans.
- Kajabi MCPConnects a Kajabi account to Claude and other AI tools.
How it uses AI
- Kajabi Cofounder AI assistant on all plans, with monthly AI credits on Growth and Pro.
- Kajabi MCP for connecting outside AI assistants; Expert Agents listed as coming soon.
Milestones
- Kajabi launched (15th anniversary marked 14 October 2025).
- Raised $550 million at a valuation over $2 billion, led by Tiger Global.
- Creators passed $10 billion in cumulative revenue on Kajabi.
- Founder Kenny Rueter returned as Co-CEO alongside Jonathan Cronstedt and published a new company manifesto.
Sources
- Kajabi Manifesto: The Next Era (opens in a new tab), Kajabi, 9 Jan 2026
- Kajabi pricing (opens in a new tab), Kajabi
- Partners in Conversation: Powering Creators, Building for the Long Game (opens in a new tab), Spectrum Equity, Feb 2026
- Kajabi raises $550 million growth financing (opens in a new tab), Spectrum Equity, May 2021
- Two creator funding platforms just crossed $10 billion in payouts (opens in a new tab), Tubefilter, 7 Aug 2025
- Kajabi privacy policy (opens in a new tab), Kajabi
- Kajabi terms of service (opens in a new tab), Kajabi