IntelligentHQ
IntelligentHQ

indaHash

Influencer marketing company that started in Poland, combining a managed campaign service with a self-serve SaaS platform for creator search, campaign management and reporting.

  • Marketplaces and sponsorship
  • Founded 2016
  • Owned by ArabyAds

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What indaHash does

indaHash runs influencer campaigns for brands and agencies as a managed service and also licenses its software for teams that run campaigns themselves. The software covers creator search, briefing, outreach, content approval, payments, coupon-based sales tracking and reports. Creators join through a mobile app to take part in campaigns.

ForBrandsAgenciesEnterprisesCreators

Products

  • Agency ServicesEnd-to-end campaign strategy and delivery by indaHash staff.
  • SaaS PlatformSelf-serve software for creator discovery, campaign workflows, payments, sales tracking and reporting.
  • indaHash creator appMobile app through which creators apply to and complete brand campaigns.

How it uses AI

  • Turns a campaign brief into tailored creator search results and gives AI-written reasoning to help evaluate creators.
  • Campaign Assistant that answers analytical questions comparing selected creators or posts against the brief.
  • AI sentiment analysis of campaign content and comments.

Milestones

  1. Founded in Poland by Barbara Sołtysińska and Włas Chorowiec.
  2. Launched operations in the UK.
  3. Integrated its indaHash Coin (IDH) token into the creator app.
  4. Acquired by Dubai-based adtech company ArabyAds; terms not disclosed; founders joined ArabyAds management.

Sources

  1. ArabyAds acquires leading global influencer marketing platform indaHash (opens in a new tab), indaHash, 20 Oct 2022
  2. indaHash acquired by ArabyAds (opens in a new tab), AIN.UA, 21 Oct 2022
  3. About us (opens in a new tab), indaHash
  4. SaaS Platform (opens in a new tab), indaHash
  5. indaHash home page (opens in a new tab), indaHash
  6. indaHash connects UK brands with 50k online influencers (opens in a new tab), indaHash
  7. indaHash token app integration - March 29th confirmed (opens in a new tab), indaHash
  8. Dubai agency indaHash picks top influencer marketers to lead Kenyan operation (opens in a new tab), Business Today Kenya
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