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Open Influence
Los Angeles creator marketing agency, operating since 2013, that plans and runs influencer campaigns for large brands using its own discovery, vetting and campaign software.
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What Open Influence does
Open Influence runs creator campaigns for brands from concept to reporting, including creator selection, content production through its Studio OI unit and paid amplification of creator posts. Its in-house tools, Prism for discovery and vetting and OI Management for client approvals and reporting, support the service. It works across Instagram, TikTok, YouTube, LinkedIn, Pinterest and Facebook.
ForBrandsEnterprises
Products
- Managed creator campaignsStrategy, creator sourcing, campaign management and reporting run by agency staff.
- Studio OIIn-house production of premium content with creators and celebrity talent.
- PrismBack-end tool for competitive analysis and creator discovery and vetting.
- OI Management (OIM)Client-facing system for creator approval, content review, scheduling and live performance dashboards.
How it uses AI
- AI-assisted creator discovery and vetting in Prism using first-party and third-party data.
Milestones
- Company founded (site: 'Raising the Bar Since 2013').
- Maggie Reznikoff promoted to Chief Client Officer; release quotes Alex Dahan as CEO and Co-Founder.
Sources
- Open Influence Promotes Maggie Reznikoff to Chief Client Officer (opens in a new tab), Open Influence (via AdStasher), 5 Feb 2026
- Open Influence home page (opens in a new tab), Open Influence
- AI-Powered Influencer Marketing Technology (opens in a new tab), Open Influence
- How Eric Dahan Turned Influence Into A Global Business (opens in a new tab), Open Influence (L'Officiel Austria interview), 9 Sep 2020
- Eric Dahan profile (unverified, last resort) (opens in a new tab), Village