How would you feel if you knew how to get over 10,000 visitors a month to your website without even paying a cent! The world’s top content marketers have succeeded with building websites that attract thousands or even millions of visitors to their website every month, earning them thousands of dollars in advertising, affiliate and sales revenue. To boost your website’s chance of success, check out Online Marketing Gurus who have provided a roundup of content marketing tips that will help boost your website’s SEO performance and attract lucrative web traffic for your business.
Deliver content that delivers higher value than anything else in the industry!
The most important factor with delivering a successful content marketing campaign is to deliver value to your readers. Understanding what triggers your audience to engage with your content is the key factor that needs to be identified to give your content marketing campaign any hope of being successful. Ask yourself:
- What are the common problems or frustrations that my audience face everyday?
- What solutions would give them peace of mind?
- What knowledge could you provide them that would empower them in the future?
- What are the niche-specific items that should be at the core of your content strategy for your audience?
Take the guesswork out of it and publish content that is proven to work!
Rather than guessing or assuming which content will perform well, it is better to take a look at content pieces that have performed well in your industry. There are several ways to source content ideas that have performed well such as:
BuzzSumo is a great tool that displays the engagement that content pieces have received. By conducting a keyword search, it will show the results for content that has gained social media and backlink activity. Additionally, the tool also displays the users on social media that engaged with the content. This allows you to create a database of contacts that you can reach out to in order to promote the content.
YouTube has a wealth of user-generated content that can be leveraged for content marketing campaigns. Much of the content that has performed well is dated and publishing the content in a different format or in better quality could yield good results for your content marketing campaign. Simply type a keyword into the search bar and filter the results based on the amount of views. Check the comments and likes for the video and create a content plan based around what is proven to work.
There are several ideas available on Pinterest. Simply put in a keyword search and review the content by the amount of repins.
Have you seen any discussion threads that are popular on the web? If so, it would be ideal to turn those discussions into valuable pieces of content. For example, YouTube videos, blog articles or podcasts.
Build your traffic base by building content around non-competitive terms.
The way that you will gain organic search traffic is by appearing on the first page of Google for traffic generating keywords. Some keywords attract high volumes of traffic, while others are relatively low. The key factor is you need to appear on the first page of Google to have any chance of gaining web traffic. The more non-competitive the keyword and niche is, the better chance you will have to rank on the first page of Google. Ranking across several of these keywords can build your traffic significantly over time. For example, a keyword that has a search term of 170 visitors per month could provide 10 visitors each month. By developing this over 100 keywords, you will gain 1000 visitors per month to your website.
Content marketing is very powerful when it is implemented successfully into your SEO strategy. Google has said that it will reward websites with greater visibility if the content that they deliver to web users delivers value. Content marketing is a guaranteed way to deliver the value that Google and web users are seeking.
Founder Dinis Guarda
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