There are two ways to build high-impact teams: one, by giving up the cookie-cutter approach to delivering learning, and two, by taking the time to understand your employees’ actual learning needs.
It does not matter if you are a fast-growing tech MNC looking to train a workforce spread across different regions or a mid-sized IT firm that is just about to roll out a new compliance framework, what courses you create and how you deliver them matter. In this article, we delve into some of the most compelling reasons every organization, including yours, should invest in developing custom e-learning solutions.
Are Custom eLearning Solutions Effective?
The short, unequivocal answer is yes. The effectiveness of any course depends on how intuitive the material is and whether it offers learners value. Unlike off-the-shelf courses that simply share the same standard knowledge, custom e-learning solutions fit your organizational goals.
By assessing your team’s existing skills and identifying learning gaps, you can develop highly relevant and engaging courses. But that’s not all. There are other ways these custom courses can be relevant for your brand’s success:
They Meet Your Workforce’s Unique Needs
Every organization has its unique workflows and systems. It is impossible to expect your teams to know how to use an in-house system based on their reading of a generic article that was shared off the Internet.
Let’s say your sales team requires a quick course on a newly launched product before starting to use it. With a custom-designed course, you can share the exact training they need to fulfill this need. Purpose-driven training always delivers meaningful experiences that help learners connect what they are learning with how it applies to their everyday work.
Custom e-learning content modules are created with a proper understanding of your team’s specific training needs, which means they don’t contain generic information but are laser-focused on providing value that your employees can actually benefit from.
They Combine Multiple Formats to Cater to Different Learning Styles
Just imagine how restless you might feel if you were asked to pore over detailed case studies just to glean insights relevant to your business. Employees expect to receive training in a variety of formats so that it is easy for them to engage with the material.
With custom eLearning solutions, you get flexibility in course design. You do not have to limit yourself to static slides and text-only guides because you can incorporate a mix of these:
- Interactive simulations
- Scenario-based questions
- Gamification elements
- Animations
- Infographics
- Real-time feedback
- Short quizzes
- Videos
By using a blend of multiple formats to cater to diverse learning styles, you create visual, auditory, and kinaesthetic experiences, which result in stronger comprehension and better knowledge retention. This kind of multimodal training can be far more engaging than traditional formats, motivating learners to absorb and apply information effectively.
They Are Easy to Modify
Traditional training materials can become outdated with new technological developments, changes in the company, and emerging trends shaping your industry. Since your custom-made training material was designed exclusively for your team’s use, it is entirely in your hands to scrap, update, or change it.
This flexibility afforded by custom solutions ensures that the course modules can be quickly and conveniently updated so your teams always have access to the most up-to-date information. Organizations that operate in fast-paced industries can particularly benefit from custom e-learning solutions by keeping their courses fresh and relevant by changing modules that need to be modified without affecting the rest of the course.
They Are More Cost-Efficient Than Traditional Courses
At first, it might seem like custom e-learning solutions cost more than ready-made solutions. After all, they require investing in bespoke design and involving people with subject matter expertise in the process.
But here’s the thing: over time, custom development proves to be more cost-effective as you own the content and there are no recurring licensing fees involved. This means that you can reuse the content and adapt it however you like across teams, departments, or even different geographies.
There’s another advantage. By investing in custom learning solutions, you are not paying for irrelevant modules that are clapped into the package and do not align with your objectives. You only invest once and that too in what you need, which pays off in terms of return on investment.
5. They Encourage Social Learning and Collaboration
Contrary to traditional belief, learning is always more effective when it is not restricted to isolated self-study sessions. Many organizations today recognize this and are making efforts to build collaborative elements into their custom e-learning courses. This is done to encourage peers to participate in social learning through:
- Group discussions
- Departmental forums
- Peer-reviewed assessments
- Team challenges
This kind of learning taps into the need for employees to receive recognition, be it through a companywide email announcement or leader boards that display scores and remarks. This drives them to devote themselves to learn more and perform their respective jobs better than before.
Collaborative learning also motivates employees to learn by example. For instance, when someone observes that another employee from their team was able to improve their productivity by x%, they are more likely to complete a required training to achieve the same level of performance.
Conclusion
Today, where business moves fast and learners expect to be trained on the job, custom e-learning development can be a smart investment. It provides businesses of all sizes across industries with a flexible and high-impact solution that delivers just the learning that their teams need. The courses are built with their organizational goals and drive intended results. Couple that with an effective delivery method and you can have a winning combination for achieving positive learning outcomes.
So, if you are onboarding new employees or training your existing teams, custom e-learning solutions can help you do it better, with greater engagement and measurable outcomes. It’s time to move away from traditional methods and make that strategic decision that positions your brand for lasting success.
Founder Dinis Guarda
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