Tag: social CRM
Social CRM Masterclass: Part 5
When it comes to implementing a social CRM strategy, it's important to go into it with your eyes wide open - and with the...
Social CRM Masterclass – Part 4
Once you have established that your business is ready for Social CRM, it's time to start bringing together the tools that you need to...
Social CRM Masterclass – Part 3
There are two major considerations to bear in mind before deciding whether your company is ready for social CRM - the fact that it...
Social CRM Masterclass – Part 1
A brief history of CRM
As a distinct discipline, Customer relationship management (CRM) has been in existence for over twenty years. It's essentially a model...
Six Crucial CRM Trends Impacting Your Future Business Performance
Forbes recently stated that marketing’s new role is to manage and retain relationships. The organization’s new role is to focus on relationships and CRM...
