Tag: data-driven
How to Excel in Data-Driven Marketing and Online Sales Generation
A recent Corporate Executive Board study of nearly 800 marketers at Fortune 1000 companies found the vast majority of marketers still rely too much on intuition...
Data-Driven Organizations Outperform Their Competition
In October 2012, the Economist Intelligence Unit surveyed 530 senior executives from North America, Asia Pacific, Western Europe and Latin America across a broad...
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