Tag: advertising

Are you looking to increase brand awareness for your business? If so, you might be trying to determine the best way to spend your...

Stock photography can have a powerful effect on your business when used in the right way, offering a visual element to your premises or...

In marketing and advertising, producing memorable creative campaigns can be great for increasing brand awareness, sales and overall performance of your website. For many...

It’s 2020 and traditional marketing methods are slowly dying out. Today’s modern marketers can no longer rely on things like cold calling, cold emailing...

A captive audience. That's who you want to advertise your business to. Spending time and money advertising to people outside your target market is...

Blockchain is starting to show the potential to disrupt established industries. To date, achieving real disruption has been challenging, especially due to funding issues....

Whether you are a big or small player in your industry, you must develop and implement a strong marketing strategy to be successful. However,...

The fact that “content is king” should have signalled the death knell for traditional marketing methods. But experts have said otherwise, proving that Jurassic...

Having a business site generally signifies that one really wants to make money online through their very own business. The basic answer on how...

The Distributed ledger technology has been pointed out as the next revolution within the digital context. This data management system seems to have the...

Word of mouth is widely lauded as the best form of marketing, because people will always trust people more than they’ll trust a faceless...

Marketing is a tough gig. How can you get people to take notice of your business among your various competitors? Having an effective marketing...

Reddit is a platform that offers interesting advertising and marketing opportunities, yet it is avoided by some. One of the challenges is that Reddit...

Do emotions have a role on making an ad go viral?  And if so, what kind of emotions? And what is necessary for an...

Smartphones have already influenced high-street shopping to the tune of £18 billion this year according to a recent research carried out by Deloitte. The...

Twitter filed with regulators on September 12th to go public, which means their initial public offering (IPO) is coming soon.  The rumor is they're...

How do you completely connect with your customer?  How do you make them feel like they've always been a part of what you've created,...

Douglas Van Praet of FastCompany argues that while decision making is controlled by our emotions, brands should still give people a logical lifeline.  The...

The rise of 3D printing puts ad practitioners in an awkward position of having to learn how to broaden their vision of brand expression...

InfluAds is a publisher and advertisement network that works to make the publishing side of the web a place where people actually want to...