How do prospective business students find more information about the institutions they are considering?. Increasingly, they are turning to social media. From watching videos on YouTube to asking quick questions on Twitter, students expect to be able to interact with schools online to get more information about the programs they are considering. This is not suprising since only Some teachers embrace technology and social media. So if what can you do?.
I came across this gem which was tweeted by @ESADEnews. The staff of Online MBA Page.com recently put together an article ranking the top 100 most social media friendly MBA schools in the US, and it was so well received that they decided to do an international version as well. Data was collected on more than 300 of the top international MBA business schools and gathered social media statistics for each one, then highlighted the most “liked” and “followed” international business schools on each of the most popular social networks.The result is this top 50 list. The scoring is based on a maximum of 100 points, with 25 points possible for Facebook, 25 for Twitter, 25 for YouTube, 10 for LinkedIn, 5 for Google Plus, 5 for Pinterest, and 5 for Flickr.
We have listed the top 10 Social Media Friendly International MBA schools here for your perusal.
1) IE Business School
2) Moscow School of Management – SKOLKOVO
3) ESADE Business School – Ramon Llull University
4) Cass Business School – City University London
5) London School of Business & Finance
#6) ESSEC Business School
7) IMD Business School
8) HEC Paris
9) Richard Ivey School of Business – Western University
10) London Business School
The infographic below that illustrate how schools have fared with social media over the last few years — what platforms are best, where they’ve succeeded, and the challenges that lay ahead.
Courtesy of onlineuniversities.com
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