HypeAuditor

What HypeAuditor does

HypeAuditor analyses creator accounts to show who their audience really is and whether followers or engagement look bought or fake. On top of that analysis it offers creator search, outreach, campaign management, payments, e-commerce sales tracking and market and competitor reports. HypeAgent, released in beta, lets marketers ask for this data in a chat window instead of using dashboards.

ForBrandsAgenciesSmall businesses

Products

• Influencer discovery and analyticsCreator search with audience reports and fraud checks.
• Campaign management and paymentsOutreach, campaign tracking and creator payments.
• HypeAgentChat-based AI product for querying influencer data; open beta.
• API and MCP serverProgrammatic access to HypeAuditor data.

How it uses AI

• AI fraud detection for fake followers and engagement, including comment pod detection added in 2018.
• HypeAgent: natural-language search, account audits, side-by-side comparison, sentiment analysis and earned media value.
• AI Scout, AI Strategist and AI Assistant features.

Milestones

1. 2017Platform created.
2. Feb 2018Opened to the public.
3. Jan 2026HypeAgent conversational AI product covered in open beta.

Sources

1. About (opens in a new tab), HypeAuditor
2. HypeAuditor homepage (opens in a new tab), HypeAuditor
3. HypeAuditor introduces HypeAgent, an AI co-worker for influencer marketing (opens in a new tab), Influencer Marketing Hub, 12 Jan 2026
4. Pricing (opens in a new tab), HypeAuditor