Avatr Technology has announced a significant addition to its leadership team with the appointment of Sun Baigong as Vice President. Sun, a seasoned executive with extensive experience from Huawei and Li Auto, will oversee crucial areas including marketing, product lifecycle management, and the development of the marketing system. His arrival signals a strategic move by Avatr to bolster its market presence and product strategy.
Key Takeaways
- Sun Baigong, formerly of Li Auto and Huawei, joins Avatr Technology as Vice President.
- He will be responsible for marketing, product lifecycle, and marketing system construction.
- Sun’s appointment follows recent leadership changes at Avatr.
Sun Baigong’s Extensive Background
Sun Baigong brings a wealth of experience to Avatr Technology. He joined Huawei in 2005, where he gained broad expertise across the company’s carrier, enterprise, and consumer business groups. Notably, he played a pivotal role in the spin-off and global expansion of the Honor brand, demonstrating a strong capability in brand building and international market strategy.
Later, at Li Auto, Sun held significant positions, including Head of the West Region and leading the Go-to-Market (GTM) framework. His responsibilities there encompassed strategy, channel planning, and product launch coordination. This diverse background, spanning both technology and automotive market management, positions him as a valuable asset for Avatr.
Recent Leadership Shifts at Avatr
Sun Baigong’s appointment is part of a series of recent leadership adjustments at Avatr Technology. Previously, Tan Benhong served as both Chairman and CEO. By December 2023, Zhu Huarong, Chairman of Changan Automobile, assumed the role of Avatr Chairman, with Tan transitioning to a position within Changan. More recently, on September 19, 2024, Wang Hui, Vice President of Changan Automobile, succeeded Zhu as the Chairman of Avatr Technology.
Sources
- Former Li Auto Executive Sun Baigong Appointed Vice President of Avatr Technology |
Gasgoo, Gasgoo. - [Gasgoo Express] Foreign Ministry responds to approval of importing Nvidia H200 chips; Sun Baigong appointed
Vice President of Avatr Technology, Gasgoo.

Founder Dinis Guarda
IntelligentHQ Your New Business Network.
IntelligentHQ is a Business network and an expert source for finance, capital markets and intelligence for thousands of global business professionals, startups, and companies.
We exist at the point of intersection between technology, social media, finance and innovation.
IntelligentHQ leverages innovation and scale of social digital technology, analytics, news, and distribution to create an unparalleled, full digital medium and social business networks spectrum.
IntelligentHQ is working hard, to become a trusted, and indispensable source of business news and analytics, within financial services and its associated supply chains and ecosystems