MBA in Data Analytics
Data literacy is the key to keeping up with today’s fast-paced world of the digital revolution. These days, almost all businesses depend on either data or analytics to plan out their growth strategies and plans. With data playing such a significant role in the industry, it’s understandable why an MBA in Data Analytics is gaining immense popularity.
MBA in Data Analytics
Several business students are inclined towards enrolling in an MBA degree that helps them understand how businesses leverage big data. An MBA in specialization with Data Analytics trains a student to look at a business from a data-driven perspective. A Data Analytic is expected to use various tools and techniques to test data and draw insights. The organized data is then handed over to a business analytic to interpret the various business trends to understand where and how to imply this technical knowledge.
Data is a big part of an MBA in Data Analytics degree; however, the curriculum still covers all core business fundamentals that a beginner requires to succeed in the professional realm. A typical Data Analytics MBA degree module features core business fundamentals such as:
- Operations Management
- Leadership and Management
These core courses are offered with a combination of data-focused topics that include:
- Data Mining for Business Analytics
- Data Science in Markets
- Database Management
- Regression Analysis
- Social Media Analytics
- Marketing Analytics
All these modules can be completed in a full-time two-year MBA program. However, the recent pandemic has pushed the world towards a new normal, which has given birth to an online educational environment. Students can now enroll in online educational degrees to study in a safe virus-free environment from the comfort of their homes. The University of Southern Indiana offers a wide variety of MBA degree program options, including a Master of Business Administration in Data Analytics Degree, and more for interested students.
However, several students wanting to pursue higher education in Data Analytics often find themselves questioning “WHY.” For students who are still confused about saying yes to the program, here are five reasons to go for an MBA in Data Analytics.
#1 Abundant Job Opportunities
A growing number of organizations are using data and analytics to make more informed decisions, predictions, and strategies. The global data analytics market is constantly expanding; as per Quince Market Insights, the data market will grow by 25% by 2030. Companies are increasingly employing Business Analytics graduates for high-level management positions with these numbers insight. Certainly, MBA Data Analytics programs are designed to prepare students for positions of executives and management leadership, including:
- Big Data Analyst
- Market Research Analyst
- Business Intelligence Analyst
- Management Analyst/Consultant
- Data Scientist
- Marketing Manager
- Computer Systems Analyst
- Software Developer
#2 Solid Return on Investment
Data Analytics MBA graduates seldom face disappointment in their professional lives. These graduates always receive a solid return on investment as they earn large salaries in their job roles. A data analytics MBA salary is typically around $80,000 annually, and some jobs may pay upwards of $100,000. Moreover, many Data Analytics MBA graduates accept job offers within three months of graduation, which already kick-starts their careers. This quick beginning coupled with a significant salary package eventually presents a solid return on investment for an MBA graduate.
#3 Vital Role in an Organization
According to Microstrategy’s Global State of Enterprise Analytics 2020, 94% of businesses are dependent on data to improve their company’s prospects. Big data has a significant influence on the various contexts of a business. Whether dealing with legalities or developing a best practice framework, data and analytics play a crucial role in all. This factor explains why Data Analytics MBA graduates are hired for top management positions, meaning they play a massive role in business decisions. Almost all Data Analysts express a great deal of satisfaction with their job description as they have a substantial say in a company’s processes and decisions.
#4 Expand your Business Acumen
An MBA degree in Data Analytics provides students with all-rounded business knowledge experience, preparing them for all possible business dealings and interactions. It presents business students with critical skills and abilities needed to survive in the corporate world. A student looking to build a comprehensive foundation of business knowledge must enroll in an MBA Data Analytics program offering fundamental operational and strategic business courses modules. This MBA degree enables a student to develop a credible experience in data analytics (the most in-demand skill of the current corporate world) backed by the business basics to set a reliable base for their career.
#5 Skill-Based Education
Unlike other MBA degree programs, a higher education degree in Data Analytics teaches you knowledge and skills. While other programs provide students with an excellent grasp of business concepts, a Data Analytics program offers informational insights and tools and techniques-based learning. A student can learn various technical skills in their Data Analytics MBA program to help them do wonders in their careers. These tools include high demand skills like:
- Structured Query Language (SQL): This is an easy communication language to figure out relational databases.
- Python: This is a multi-paradigm language used for programming and coding. This unified language can run embedded systems, website construction, and data science.
- Data Visualization: This is a graphical representation of data with visual elements like graphs, charts, maps, and more to observe and interpret trends and patterns easily.
Indeed choosing the right program for an MBA degree specialization is a big step for students investing in higher studies. Not all higher education master’s programs perfectly fit an individual’s needs, preferences, and career goals. This reason is precisely why most students keep rethinking their options and cannot reach a satisfactory decision. However, launching a successful career in the modern digitally-influenced business space can’t be complete without a deep understanding of data and analytics.
An MBA in Business Analytics is currently in high demand. Therefore, the chances of it significantly impacting a beginner’s career are immense. Students looking for a variety of job opportunities, incredible salary packages, and a strong return on investment must seriously consider enrolling in an MBA program focused on data and analytics. Given all the benefits this degree program offers, higher education in Business Analytics is more than worth the time, effort, and money. An individual who thinks they have a keen eye for Data, Analytics, and Management must significantly pursue an MBA in Data Analytics to excel in their prospects.
Founder Dinis Guarda
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